Agriculture is a major economic activity in the city. Seventy four percent of its land area is devoted to agricultural use. Roughly 19 thousand hectares are croplands of which 81% are planted with coconut (14,500 hectares), corn (1,900 hectares), and palay (970 hectares).

Some farmers in recent years have shifted to the growing of high value commercial crops. A number of individuals have ventured into orchards in particular mango and banana. The city government supports such activities by providing good quality planting stocks.

Livestock growing is primarily on the backyard scale. But poultry raisers are now engaged in contract growing for brand name producers of broiler chicken like Magnolia, Purefoods and Swift.